The Eberhard Paech Prize was awarded to Peter Becker, long-time president of the Zentralverband des Deutschen Bäckerhandwerks (Central Association of the German Bakery Trade) for the 16th time on 28 October 2016.
Since 1970, this prize has been conferred every three years on people or groups who have distinguished themselves through their special achievements in the areas of science, technology, quality improvement, marketing and in the art of bread and bakery products.
Besides the award given to Peter Becker, Johann Lafer, the Austrian cook, television cook, entrepreneur and non-fiction writer, was also honoured with the special prize of the Vereinigung der Backbranche e.V. (Association of the Baking Trade). This year, FRITSCH was the main sponsor of this renowned event of the trade.
On 27 October, a selected group met in the evening for a relaxed get-together and an in-depth discussion about the developments within the baking industry on the premises of the Zentralverband des Deutschen Bäckerhandwerks (Central Association of the German Bakery Trade). The next day, Christoph Engelke, a member of the Eberhard Paech Prize's board of trustees, opened the award ceremony in front of 200 selected guests from the bakery trade in the Atrium of Deutsche Bank. Afterwards, Klaus Fritsch, the Chairman of FRITSCH Holding AG's supervisory board, welcomed the participants. In his opening speech, he underlined the significance of training artisan bakers to become bakery technologists that was initiated many years ago by the Vereinigung der Backbranche e.V (Association of the Bakery Trade). FRITSCH has profited from the qualifications of these experts for many years, particularly when developing innovative machine and line concepts that enable the cost-effective production of high-quality bakery products. Moreover, Klaus Fritsch pointed out that it was an honour for the company to contribute to such a renowned event in a beautiful environment as the main sponsor.
FRITSCH was lauded by a long-standing friend of the company, Prof. Dr.-Ing. Stephan Reimelt, president of GE Germany & Austria. He underlined: "With my role in this industry, FRITSCH's future-oriented attitude has been evident to me from the start; rather than focusing primarily on the machine, they have turned their attentions to the product. Their credo has always been: it is not the bakery product that has to be adapted to the machine, but instead the machine that has to be adapted to the particular characteristics of the bakery product in question. Nothing has defined FRITSCH as sustainably as its own claim that it is addressing the changes on the market. Always have a close relationship with the customer - understand him and his business concept."